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A-Z product toolkit

500+ hours of research & categorisation - at your fingertips

If you're an entrepreneur or a product leader, you don't have time to search the web for answers. You're short on time, and you need the best options right now, so you can make progress.

🕹 is your friendly companion.

"I find the tool super neat, it's a great library to get PMs inspired. I share it with the product management team as a resource library they can access any time." - Corinna (VP of Product at Roam Digital)

”We needed to try several prioritisation methods at once, and this was the quickest way to find the best ones.”- Walter (Head of Product Engineering at Conqa)

"My workaround was I was just building a product library in Google Docs. So when I came across your tool, I went: this is amazing! You have saved me hours." - Jodie (Head of Product, Eugene Labs)

The GO-TO resource for product leaders & their teams

It’s a boutique curated mini-search engine for strategy, product & market research frameworks & techniques. 500+ hours of research & categorisation.

  • Find methods appropriate for your development stage (Discovery, Validation, Delivery, Growth)
  • Sort by actionability
  • Learn how to test demand (20+ techniques)
  • Use powerful competitor research frameworks (Top 5)


How does it work?

When you sign up, you'll be redirected to an Airtable embedded page (hosted on Paytable).

You'll need to create your login details.

From there, you'll have 7 days to try it out for free.

You'll be able to set filters, group and sort & pick & try the best options.

Do I need an Airtable account?

No, you will only need to create a Paytable login account to log back in later.

What if I want to share it with my team?

At the moment, we only support individual memberships out of the box, and team memberships are custom. Please reach out over email and we'll help.

All memberships include a 1 month free trial
  • Anytime access to an evergreen database

  • Anytime access to an evergreen database
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